What is email marketing and how to send mass email, know everything about email marketing with Itros. Join us
Email marketing is one of the oldest methods of marketing and advertising in online business. Email marketing is one of the most effective advertising and marketing methods in online business. In the following, we would like to introduce you to email marketing, its structure and methods of use.
Mass sending of content, images, videos, links, etc. in the form of e-mail to the audience is called e-mail marketing. The content of the email can include HTML codes or simply send. To get started, you need to pay attention to a few points. Do you want to use the services of email marketing service sites? Do you want to send an email yourself? Choosing any of the above options changes how it works, and we're going to explain both methods. But a few points are the same in both methods
It is better to first determine how wide the scale of your ads is. What countries does your target market or the information you want to introduce include?
What kind of people are the target market of the advertising email, so you need to collect a directory for your target market.
Collecting the scaled email list and placing it in the directory is the final step before publishing the email. Now that the common points have been determined, we will examine the above two methods. Do you want to use the services of email marketing service sites? In this method, it is very simple because you use a service where everything is ready for you. Create an account on the email marketing server site Choosing the desired plan according to the scale of the ad Select the target market directory Designing and producing a simple file or HTML Send mass email at the desired time The advantage of using servers Speed in doing work is one of the main advantages of using email marketing service providers. Disadvantages of using servers The most important Moffit factor in email marketing is using up-to-date and non-spam directories so that your ad is seen and not placed in spam, because if it is spammed, its display will be significantly reduced. Collecting up-to-date directories requires spending a lot of time and money, so sites that have up-to-date directories have a high cost of sending bulk e-mails, which is good for providing an up-to-date directory, but at first glance, without Having information seems expensive to the audience. The point is how to find out if the email service provider has an up-to-date directory because you can't get this point from the price of the plans. There are several ways to gauge how authoritative a directory is View service clients View the history and rank of the server site View user comments about the service provider There are points that can justify the quality of service to some extent.
If you want to send emails yourself, you have taken a difficult path, but maybe the price difference compared to using the services of service providers will motivate you to continue sending emails. If you want to send e-mail yourself and specify the scale of your ads, stay with Itros
To collect email you need good speed internet - computer and email collection software. After preparing three items, you can collect the desired emails.
There are several ways to send, but the common point of all of them is to prepare a server. In the past, server and hosting service companies were sensitive to mass email sending, and if a large number of emails were sent from you, they would block the host or server. Today, the same sensitivity continues, so choose a company to send emails. The mass is not sensitive. After preparing the server, for better performance and to prevent spamming, you need to install Creo operating system on the server and do the necessary configuration for sending mass emails. This Creo operating system and related configuration largely prevent email spamming. Well, after installing Creo and configuring it, it's time to use SMTP settings through email sending software Finally, give the collected list along with the advertisement text to the software and it will start sending emails through the server. The advantage of sending mass emails yourself Its cost is not comparable to using the service of email service sites. Disadvantages of sending mass emails yourself It requires technical knowledge In the next posts, we will discuss how to send mass email by yourself along with the introduction of software and video tutorials.
Source » Itroz Blog
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